The future is limitless

Thursday 15th May 2008

Effective communication is at the core of any successful business. Whether it’s with employees, customers or even the media, a corporation needs to continually engage with its stakeholders to keep them informed and engaged. Across industries, it is becoming increasingly critical to maintain accessibility and transparency with employees and investors who are often operating in different cultures and time zones.

Technology is helping overcome traditional barriers to collaboration by empowering executives with new choices for engaging with offsite clients and colleagues. The quality and diversity of today’s videoconferencing equipment means that corporations can operate remotely and without compromise. Much more than a virtual meeting, videoconferencing enables participants to engage and collaborate in a way that is radically different to telephone and email. High quality video and audio equipment allows colleagues to make eye contact, observe mannerisms and ultimately develop stronger working relationships.

To meet the ever-changing needs and budgets of its customers, Sony has created an extensive range of videoconferencing solutions. From entry level desktop solutions, the best true HD audio and video solutions in the industry, to the premium and unique 3D Telepresence solution, Sony offers businesses unrivalled flexibility and choice.

An industry innovator, Sony is committed to helping businesses reach audiences in a modern and relevant manner. From its extensive range of videoconferencing solutions to IP-surveillance cameras used in both traditional and non-typical security applications, such as football performance and match analysis in stadiums, Sony’s innovative communications tools are helping businesses operate more intelligently through increasing choice and accessibility. In addition to strengthening relationships with geographically distant colleagues, videoconferencing facilitates quick decision making, offers a significant reduction to overall corporate travel budgets and enables companies to significantly reduce their carbon footprint.   

Designed to plug into an existing IP network, the widescreen video display of Sony’s desktop video conferencing solutions doubles as a PC monitor, making it easy to share and display data, while consuming little space on a desktop. An extremely affordable option, the desktop solution enables immediate and personal interaction for both small and large companies alike.

Building on its HD heritage, Sony is leading the way towards new possibilities in visual communication with a true High Definition videoconferencing system, the PCS-HG90.  Unsurpassed in quality, this system provides two-way communication between four sites simultaneously. The superb wideband stereo and high quality videoconferencing system, which transmits true colour and detail reproduction in HD, can be used for premium videoconferencing applications including live, HD broadcast coverage, interviews and remote reporting.

Capitalising on the advantages HD videoconferencing offers, GyeongGi Do, the largest provincial government in Korea with 17 million inhabitants, has chosen Sony to install a solution to connect its 32 counties. Scheduled to be finished in March 2008, this application will be the largest HD conference system of its kind in the world. The Government of GyeongGi Do has invested in 103 HD videoconferencing units to help connect the government representatives across Korea’s biggest province.

At the top end, Sony recently launched the first 3D Telepresence solution in Europe. In partnership with Teleportel, a dedicated distribution company responsible for 3D Telepresence solutions, this 3D Telepresence solution delivers audio and video levels on par with broadcasting standards at a price that makes it available to a much wider market than competitor’s systems. This solution delivers unique eye-to-eye contact and a real sense of presence for an open and collaborative business environment. Well received by large corporate customers, including CapGemini and ABN Amro, it has already rolled out in multi-national firms.

Across a range of industries, Sony is both a leader and partner in helping businesses respond to the challenges of modern business. From environmental issues to fiscal constraints, Sony is helping corporations meet the demands of today’s corporate agenda with its new generation of videoconferencing solutions. As globalisation spreads, it is technology that will lead the way to a more connected future.

Leave a comment

Your name
Your email (will not be published)
Your comment
Rate this article
	Incorrect please try again
Enter the words above:
			Get another CAPTCHA Help