best corporate communicationsGoogleAn organisation as big as Google – and one that grew as quickly as the tech giant did – needs internal and external communications to run smoothly. Luckily, they do just that.
best new brandHaig ClubLaunching a brand with celebrity endorsement can be a minefield, but by enlisting David Beckham, Diageo ensured instant global recognition for its latest single malt.
best brand managementiBrahmsSpecialising in integrated brand awareness and management, iBrahms is the go-to business source for those seeking to project a strong brand image.
best in-house marketing teamCoca-ColaStill dominant in most markets, Coca-Cola is the brand of choice across the globe – and of course it’s largely down to how it markets itself both globally and regionally.
best marketing eventDMEXCOWith some of the biggest names in marketing involved, DMEXCO is Europe’s most prestigious event for marketers, essential for those interested in the future of trade.
best digital strategySchuhThe ever-growing shoe retailer engages with its primary audience through a refined mixture of digital platforms that integrate to create a unique and distinct voice.
best partner marketingNike and iPodTwo of the world’s biggest brands have teamed up over the last few years, lending each other’s identity to a unique enterprise. The union has brought great success for both.
best product launchApple iPhone 6Apple’s proven formula for launching products continued with the iPhone 6. Rumours flooded the internet in the months prior to the launch, and millions responded.
best social media drive#GetCoveredConnecting with half a billion people can be tricky, so the US Government used social media to create an instantly recognisable hash tag to spread the word about Obamacare.
best data-driven marketingToyotaOne of the auto industry’s most established brands retains marketing information and customer feedback on a huge scale, ensuring it can make informed judgements.
best marketing agencyPublicisThe French marketing giant has been crucial in defining the digital media advertising landscape, and leads the way in evolving planning, buying, and media sales.
best cloud servicesStar StorageEurope’s newest and freshest data storage provider offers services to a range of clients in both the private and public sectors, continually increasing its service capabilities.
best appTimefulTimeful is a combined smart calendar and to-do list, perfecting what has been tried many times before by other developers. The app also offers scheduling services.
best customer relations systemHPHP’s expanded operations are making a mark on the B2B market. With a plethora of options both customised and off the shelf, HP’s client interfaces are used worldwide.
best inventory control systemNetSuiteNetSuite has built a name for itself as a single entity for both small- and medium-sized operations to find outstanding products to better their value and supply chains.
The European CEO awards 2024 have now been announced, presenting our pick of the CEOs, companies and campaigns leading their sectors.
