Since 2012, Escriva has been at the helm of Cylande, which provides software for retailers so that they can manage their operations. 200 international distribution groups – that is, 30,000 stores in 65 countries – are reportedly using its software. The CEO, who was educated at the ESC Lyon, boasts an impressive range of skills including solution selling, ERP and product management. Many industry insiders regard him as an innovative business leader, with a strong understanding of logistics and technology. Escriva has worked to ensure that his company’s solutions can be applied to different types and sizes of retailers.